The Secret to a Frictionless Sales Process

Making customers work to hire you could be costing you jobs. Discover how to build a frictionless sales process with better online forms, faster follow-up, and estimates that make it easier for customers to say yes.

In this episode of Masters of Home Service, host Adam Sylvester sits down with Brandon Downer (Pink’s Windows) to break down the systems behind a frictionless sales system. From simplifying quote requests to removing unnecessary back-and-forth, Brandon shares practical ways to improve the customer experience and win more work.

Download our free frictionless selling playbook to put their tips into action: https://bit.ly/3SYimWq

New to Jobber? Claim your exclusive listener discount: https://bit.ly/4y8A4GJ

Show Notes:

[00:49] How a frictionless sales process drives growth
[02:17] How to build a high-converting online quote form
[04:00] How to sell recurring services naturally
[05:05] Why customers want more ways to book services
[05:44] Hard sell vs. soft sell: Which works best?
[07:49] Quotes vs. ballpark estimates: Which builds more trust?
[08:07] Make every quote easier to book with appointment dates
[09:14] Why speed to lead helps contractors win more jobs
[10:20] Should you text or call new home service leads?
[11:23] How to capture after-hours leads automatically
[13:19] How Pink’s general manager handles high lead volume
[14:01] Sales automation that speeds up response time
[14:56] The #1 sales automation mistake contractors make
[15:22] Brandon Downer's best sales closing line